MINING FOR GROWTH
Finding growth opportunities in already-developed markets is tough to do. You need to look deeper and you need the right tools. After exploring many identity concepts and variations on the mining theme with the client, we settled on the derrick as a representation of the data mining process. The derrick works tirelessly to extract raw data and Kantar Worldpanel’s seven core capabilities develop that data into valuable investment information tools.
Event branding, presentation media and takeaways.
Result: The client informed us that it had been one of their most successful client day events and that they were extremely pleased with the outcome.